ad:tech blog
HitTail gets mentioned more and more by audiences in Q&A sessions, including this AdTech session with Dana Todd of SiteLab and Bruce Clay of BruceClay.com.
Link: ad:tech blog.
Audience: Have you heard of Hit Tail or long Tail marketing? It's sort of the opposite of focusing on specific phrases.
Dana: Should you focus your efforts on ranking high for very popular and competitive phrases? It doesn't hurt to go after the brass ring? IF that doesn't work for you, set your goal towards something more achievable.
